With Google Romance, you can:
* Upload your profile – tell the world who you are, or, more to the point, who you’d like to think you are, or, even more to the point, who you want others to think you are.
* Search for love in all (or at least a statistically significant majority of) the right places with Soulmate Search, our eerily effective psychographic matchmaking software.
* Endure, via our Contextual Dating option, thematically appropriate multimedia advertising throughout the entirety of your free date.
Oh, by the way, also check out Google's April 1 press release announcing the launch of the new service.
Arun Natarajan is the Founder of Venture Intelligence India, which tracks venture capital activity in India and Indian-founded companies worldwide. View sample issues of Venture Intelligence India newsletters and reports.