Hindustan Unilever's acquisition of Jaipur-based skincare products startup Minimalist - coughing up over Rs.2,500 Cr in upfront cash at a rich valuation - has created much excitement in the D2C (Direct to Consumer) brands sector. Including among #PrivateEquity & #VentureCapital investors. Here are the key financial highlights of the deal: Venture Intelligence is India's longest serving provider of data and analysis on Private Company Financials, Transactions (private equity, venture capital and M&A) & their Valuations in India.