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January 07, 2008

Aegis focuses on domestic BPO

Businessworld has an short article on how Aegis, the BPO arm of the Essar Group, is ramping up its focus on the domestic outsourcing business.
Last week, Aegis, the ITES arm of the group, acquired Teletech Services, a BPO company jointly promoted by Bharti Group and Teletech of the US, for Rs 55 crore. The deal has catapulted Aegis to the market leader’s position, with a 35 per cent share in the telecom BPO space of customer lifecycle management, says Aparup Sen Gupta, MD and CEO of Aegis. Its rivals First Source and IBM-Daksh have 15-20 per cent share.

The deal added India’s largest cellular player Airtel as a client to the $180-million company, which is in a hurry to achieve a business size of $500 million in the next 24 months. The company executes back-end work for three of the top 10 global telecom companies, five of the top 10 Indian telecom players and a host of financial service and healthcare companies. With five million subscribers being connected a month, Aegis expects the business to grow at 20 per cent a year.

Arun Natarajan is the Founder & CEO of Venture Intelligence, the leading provider of information and networking services to the private equity and venture capital ecosystem in India. View free samples of Venture Intelligence newsletters and reports.