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October 11, 2011

Deal Alert: Nexus Ventures invests $4-M in mobile apps developer Genwi

From the Press Release:

GENWI (http://genwi.com), the leader in cloud publishing platforms for Tablets and Smartphones, has raised $4 million in Series A funding in a round led by Nexus Venture Partners (http://nexusvp.com). GENWI’s existing investors,Inventus Capital Partners and Quest Venture Partners, also participated in the round, bringing GENWI’s lifetime funding to $5.1 million including their original $1.1 million seed round raised in 2010.

Offering one of the easiest and yet extremely powerful cloud-based platforms for publishing content on Tablets and Smartphones, GENWI has created and is actively managing over 1,500 apps for thousands of publishers. As opposed to custom building apps for each deviceform factor, GENWI affords publishers the ability to publish once and deliver interactive apps across all smart mobile devices - including iOS, Android, and HTML5.

The GENWI Cloud Publishing Suite offers a mobile optimized, content aggregation and management system,a custom interface layout engine, usage analytics, smart content curation based on analytics, social and ad networks integration, and app distribution from the cloud. Publishers and mobile marketers can now build out their entire mobile strategy on the GENWI platform as opposed to creating piece meal solutions for various devices from multiple services.Resulting live publications in the form of interactive apps offer a visually stunning experience along with real time content delivery and interactivity while affording the publisher a cloud publishing platform with unparalleled scalability and an incredible time to market advantage.

Several major GENWI customers include Vans Shoes, PBS Arizona, PBS Sprout Kids,Moguldom Media (Bossip), and Newser. Acquiring new customers including major media publishers and retailers at an indelibly fast pace, GENWI continues to see its customer base grow while offering one of the fastest solutions to creating a reliable and innovative mobile presence without the complexities or costs of original code development,and low total cost of ownership.

“Our new funding round will be used to build out the infrastructure and an extensive app network to offer more advanced monetization, and distribution features for publishers” said PJ Gurumohan, CEO and Founder of GENWI. “This new round comes from the very best visionary leaders and entrepreneurs with expertise in cloud and infrastructure services combined with publishing industry expertise to help us expand internationally.”A primary focus of the funding efforts will also be a full global expansion of the service, as well as development of multilingual functionality.

“We are thrilled to support GENWI’s impressive efforts in the mobile cloud publishing arena,” said Jishnu Bhattacharjee,of Nexus Venture Partners, who will be joining GenWi’s board of directors। “GENWI’s technology is set to enable and accelerate the transformation thatsmart phones and tablets are bringing in the modes of media consumption”.

About GENWI


GENWI is the leader in cloud publishing for mobile. By allowing publishers to transform online media, marketing, and enterprise content into live, social, and engaging mobile applications from the cloud, GENWI is revolutionizing the publishing industry.

GENWI's comprehensive cloud publishing platform enables rapid design, deployment, and management of visually stunning native or HTML 5 Apps, with no native device OS programming while incorporating rich media capabilities and real-time data. The solution has comprehensive real-time analytics that provide insights into App usage and engagement. Apps can also include various revenue generating capabilities for businesses like ads, coupons, in-App subscriptions etc.
Founded in 2010, GENWI is a privately held firm based in Los Altos, CA. For more information, please visit www.genwi.com

About Nexus Venture Partners

Nexus Venture Partners (http://nexusvp.com) is India’s leading venture capital fund, with offices in Silicon Valley and India. It has $320m under management and an active portfolio of over 30 companies across technology, internet, media, consumer, business services and rural sectors. The Nexus team plays an active role in helping entrepreneurs and management teams build market leading businesses.Some of the companies that Nexus has invested in include Cloud.com (cloud infrastructure, acquired by Citrix), Gluster (Open source cloud storage, acquired by Red Hat), Pubmatic (Publisher Ad revenue optimization), DimDim (Open Source Web Conferencing acquired by Salesforce.com), snapdeal.com (ecommerce), Mapmyindia (Digital Navigation), Netmagic (Managed Services and Cloud), Komli (Online ad network), and Yebhi (E-commerce). Investors in Nexus include leading university endowments, foundations and sovereign funds.To learn more about Nexus Venture Partners, visit: http://nexusvp.com