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Deal Alert: Rural supply chain mgt firm MokshaYug plans to raise $10-M

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MokshaYug Access (MYA), a rural supply chain enablement company in the dairy segment started by Harsha Moily, the son of Veerappa Moily, Minister of Petroleum and Natural Gas, is looking to raise Rs.50-60 crore by second half of 2013. The company had earlier raised Rs.40 crore from venture capitalist Vinod Khosla and Unity Equity fund. The company has launched its dairy brand, Milk Route. 

MYA was started in 2006 as a microfinance firm. Over the last three years, through the milk procurement base, it has established a rural supply chain platform in 23 rural clusters that has an estimated agri output value of more than Rs.1,000 crore per annum. Its network consists of 15,100 farmers owning 18,200 cattle and 187 acres of irrigated land in 1,014 villages, across a transport network of 4,200 kms. 


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